In 2024, the landscape of identity and fraud management evolved rapidly, driven by a mix of opportunities and challenges. Generative AI emerged as a transformative enabler for operations, empowering businesses to enhance productivity and decision-making. However, this same technology was exploited maliciously, with fraudulent applications like ScamGPT and FraudGPT dramatically increasing the scale, complexity and velocity of fraud attempts. Meanwhile, accelerated digitalization introduced new customer acquisition channels, particularly in retail apps, requiring reimagined architectures to handle higher traffic volumes while simultaneously fostering trust through exceptional user experiences and robust security.
On a broader scale, the customer identity market advanced through evolving frameworks and standards like decentralized identities, open banking, and FIDO2 passkeys, demanding proactive alignment and innovation. These trends shaped our Mosaic investments, enabling organizations to empower their end-users with secure, seamless experiences while equipping enterprise teams with the tools to stay ahead of emerging threats and capitalize on transformative opportunities.
So, as we begin 2025, I wanted to take a moment to personally reflect on our achievements and thank you for being part of this journey in 2024. Our progress has been guided by listening to our customers’ needs and delivering meaningful innovation. We’ve focused on making the Mosaic platform not only cohesive and secure, but also flexible to support your unique goals and challenges. Whether you’re optimizing user journeys or enhancing fraud prevention, our platform is designed to empower you every step of the way.
To our customers, your trust and partnership have not gone unnoticed. We were honored to be recognized as a Leader in The Forrester Wave™: Customer Identity & Access Management Solutions, Q4 2024 — an achievement made possible by our shared commitment to excellence.
With this strong foundation, we remain dedicated to driving your continued success in 2025 and beyond. Here’s a glimpse of our 2024 achievements, showcasing the key innovations and improvements introduced throughout the year. If you’d like to explore all the details and see the full list of features we launched throughout the year, be sure to visit our Release Notes page and subscribe.
Enhanced builder for seamless identity journeys
We’ve made our journey-building tools more intuitive and powerful by adding pre-defined journey templates for common use cases, modular Journey Fragments for flexible orchestration and Compact Views to improve readability. These enhancements help teams build, update and optimize workflows quickly and with less complexity.
New Identity Journey templates
Smooth experiences for end-user, peace of mind for developers
Our hosted SSO solution simplifies single sign-on integration with options for branded customization and a built-in testing playground. We also enhanced our mobile Identity Verification (IDV) SDKs with a pre-configured Smart UI and accessibility settings to ensure compliance with global accessibility standards. These improvements make it easier for developers to deliver secure, seamless user experiences across platforms.
SSO service Experiences Management
Proactive defense: Strengthening security and preventing fraud
We fortified our fraud prevention and security capabilities with real-time investigation tools, mobile-native threat detection through RASP signals and identity-based API Security to block hidden threats. Our Fraud Collaborative Network now leverages cross-customer insights to strengthen defenses and reduce false positives.
Integrated panel for real-time investigations
Powering our platform with best-in-class GenAI tools
We introduced GenAI-powered tools to simplify complex tasks and improve collaboration. These include journey explainability, intuitive conversational queries and personalized dashboards built from bookmarked searches. Our Ask Docs feature provides actionable answers tailored to user roles, turning static documentation into a dynamic, interactive experience.
Explain Journey feature on the Mosaic platform
Boost operations and efficiency for Mosaic admin users
New automated workflows and customizable dashboards empower admin teams to automate repetitive tasks and monitor identity journeys with ease. Our upgraded analytics dashboard for Identity Verification provides comprehensive insights through configurable filters and trends analysis.
Collaboration through comments and mentions in the Admin Portal
Expanding our Microsoft partnership for enhanced security
Our integration with Microsoft’s ecosystem has deepened with certified connections to Azure AD B2C, Entra External ID and Microsoft Sentinel. These integrations enable seamless passkey journeys, robust fraud detection and advanced threat monitoring through data ingestion into Sentinel workspaces.
The road ahead: Forging the future with identity fusion
These innovations reflect our commitment to delivering a platform that not only meets our customers’ needs but anticipates them. As we head into 2025, we remain dedicated to empowering users with flexible, intelligent, and collaborative solutions that redefine what’s possible by fusing identity and fraud prevention.
If you want to discover all the new features that make the Mosaic platform the best of its kind, visit our Release Notes. You can also get in contact today and start 2025 by revolutionizing your security and identity approach.
